HOTEL PARTNERS

IN NUVO

Oribe’s products have transformed how we think about hair care. And while the brand is familiar to many, especially those who have an affinity for luxury, the brand’s heritage, rooted in inspiration, craftsmanship, and artistry, is less well known.

The Hair Alchemy line is restorative as well as preventative—protecting against future damage caused by heat-styling, colour treatments, or bleaching. The products are formulated to strengthen the hair follicle, increasing its resilience for both the appearance and feel of healthy hair.

This year, history and art are elements of an exciting partnership with Parisian design atelier À Paris chez Antoinette Poisson. The collaboration celebrates historical craftsmanship in both the design space and the beauty realm, which share an ethos of quality and detail.

The brand has added two more gender neutral scents to the collection: Valley of Flowers and Desertland. Both evoke a sense of place—a fragrant field of Bulgarian rose, peony petals, and amber for the former and an aromatic Texan desert of juniper berry and wildflowers for the latter.

FROM THE ARCHIVE: One of the world’s most influential hair stylists, Oribe (pronounced OR-bay) has earned his single-name moniker. Oribe launched an eponymous line of products in 2008, intent on bringing his A-list allure to vanity tables worldwide. Other celebrity hair artists—Sally Hershberger, Orlando Pita, Serge Normant—have transformed their credibility into shampoos, conditioners, and sprays, but what sets Oribe apart is his commitment to what he calls the “total experience” of hair.